Privacy policy

Effective Date: 17/07/26

Welcome to Princess Attire ("we," "our," or "us"). We value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and purchase our products.

1. Information We Collect

We may collect the following information:

Personal Information

Full name
Email address
Phone number
Billing and shipping address
Payment information (processed securely by our payment provider; we do not store full card details)

Automatically Collected Information

IP address
Browser type and device information
Pages visited
Time spent on our website
Cookies and similar tracking technologies

2. How We Use Your Information

We use your information to:

Process and fulfill orders
Deliver products and services
Send order confirmations and shipping updates
Respond to customer inquiries
Improve our website and customer experience
Send promotional emails (only if you have opted in)
Prevent fraud and maintain website security
Comply with legal obligations

3. Sharing Your Information

We do not sell your personal information.

We may share your information with trusted third parties, including:

Payment processors
Shipping and delivery providers
Website hosting providers
Marketing and email service providers
Analytics providers

These service providers are only permitted to use your information to perform services on our behalf.

4. Cookies

Our website uses cookies to:

Remember your preferences
Improve website functionality
Analyze website traffic
Personalize your shopping experience

You can disable cookies through your browser settings, although some website features may not function properly.

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, loss, misuse, or disclosure. However, no method of internet transmission is completely secure.

6. Your Rights

Depending on your location, you may have the right to:

Access your personal information
Correct inaccurate information
Request deletion of your data
Withdraw consent for marketing communications
Request a copy of your personal data
Object to certain processing activities

To exercise these rights, please contact us using the details below.

7. Marketing Communications

If you subscribe to our newsletter, we may send promotional emails about new collections, exclusive offers, and updates. You can unsubscribe at any time by clicking the "Unsubscribe" link in our emails.

8. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices or content. We encourage you to review their privacy policies.

9. Children's Privacy

Our website is not intended for children under the age of 13 (or the applicable age in your jurisdiction). We do not knowingly collect personal information from children.